Tuesday, May 11, 2010

Covering the Dippin' Dots* economy.....

...means not admitting it could be the Dippin' Dots economy.

(Meet our 'Covering the Green Economy' Fellows, Kelly Carr, Reynold's Center for Business Journalism)
Twenty outstanding business and environmental journalists have won fellowships to attend the “Covering the Green Economy Seminar” presented by the Donald W. Reynolds National Center for Business Journalism from June 28-30 in Phoenix.

Journalists from around the country and Canada were chosen from more than 120 applicants to attend the seminar at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University, where the Reynolds Center is headquartered. The fellows include reporters and editors from print, online, television and radio outlets.


Attendees will learn to recognize “greenwashing,” track federal stimulus dollars designed to create green jobs, and answer consumers’ most frequently asked questions about leading environmentally sustainable lives.

The article notes that the funding for said symposium is made by the McCormick Foundation a group whose board of directors is almost entirely comprised of Chicago Tribune company employees or alums. It's worth noting that the Tribune has strong editorial lean toward the new 'green' economy. Given that the speakers are all proponents of (or have financial interests tied to) the success of the Dippin' Dots the idea that any coverage coming out of this will be even remotely unbiased is a stretch.

Think about this: Change the name to "Covering the Oil Economy" and change the speaker's list to executive team members of Multi-national oil companies and what would you get?

Protests? Outrage? Claims of a Vast Right-Wing conspiracy? InterLeft bloggers calling for the blacklisting of reporters who attended?

Well there you go.

* By way of explanation, if you're not familiar with Dippin' Dots ice-cream it's marketed as "The Ice Cream of the Future". It's always been marketed that way and it always will. Just as I believe the so-called "Green economy" as it's currently idealized, will always be the "economy of the future".

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